Can I earn from Facebook videos shorter than 1 minute?
Facebook has different monetization rules depending on the video length, and many creators misunderstand whether short videos—especially those under 60 seconds—can generate revenue. It depends entirely on the monetization feature you’re aiming for.
This guide explains exactly which short videos earn, which don’t, and how to maximize your revenue even if your videos are only 5–30 seconds long.
🎯 Do Videos Under 1 Minute Earn Money on Facebook?
Yes—but only under specific monetization systems. Short videos can earn extremely well through Reels Ads and Performance Bonus, but they do NOT qualify for in-stream ads. Understanding the difference helps you avoid demonetization and optimize your short-form content strategy.
🧩 1. In-Stream Ads DO NOT Work on Videos Under 1 Minute
In-Stream Ads require a minimum video length of 60 seconds. Anything below that automatically becomes ineligible, regardless of views, engagement, or watch time.
Examples:
- ⛔ 20-second video → Not eligible
- ⛔ 45-second video → Not eligible
- ✔️ 60–90 seconds → Eligible
If your goal is to earn from in-stream ads, always keep your content above 1 minute—ideally 90 seconds or more to allow for mid-roll placements.
🧩 2. Reels Monetization Fully Supports Short Videos
Reels can be as short as 3 seconds and as long as 90 seconds. Monetization is based on:
- ✔ Ad impressions between Reels
- ✔ Viewer retention
- ✔ Engagement quality
A 10-second Reel can earn the same as a 45-second Reel if engagement and viewer retention are strong.
🧩 3. Performance Bonus Also Pays for Short Videos
Performance Bonus (where available) rewards creators based on performance, not video length. Facebook evaluates:
- ⭐ Total Reel views
- ⭐ Depth of engagement
- ⭐ Content originality
Whether your video is 6 seconds or 30 seconds, it can still generate bonus earnings.
🧩 4. Short Videos Must Still Be Original
Even if you're creating simple short clips, Facebook still enforces strict originality requirements:
- ✔ No TikTok watermarks
- ✔ No reused content without transformation
- ✔ No compilations with zero commentary
- ✔ No copyrighted audio used improperly
Short videos are faster to produce, but they must be yours and meet Facebook’s authenticity standards.
🧩 5. Which Short Videos Earn the Most on Facebook?
Facebook’s algorithm favors short videos that immediately capture attention and maintain viewer retention. This is because higher retention boosts ad demand and distribution.
- 🎥 Strong hook within the first 1 second
- ⚡ Fast pacing to maintain interest
- 🎙 Original audio or voiceover
- 💡 Bright, engaging visuals
- ✂ Smooth transitions and cuts
Short videos with 60–100% retention consistently outperform longer videos in the Reels ecosystem.
🧭 Case Study: A 9-Second Reel Earned $120
A Kenyan motivational creator posted a 9-second clip. Despite its short length, it earned surprisingly well because:
- ✔ 1.8M organic views
- ✔ 75% retention
- ✔ High engagement rate (comments + shares)
The earnings came from Reels Ads and Performance Bonus—not in-stream ads.
🔥 Final Answer: Can You Earn from Videos Under 1 Minute?
YES — You can earn from short videos through:
- ✔ Reels Ads
- ✔ Performance Bonus
- ✔ Stars (if enabled)
NO — You cannot earn from short videos through:
- ⛔ In-Stream Ads
Short videos are powerful revenue generators—as long as you understand which monetization systems apply to them.
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Disclaimer
Information in this post follows the latest Meta monetization guidelines. Facebook may update rules anytime, and eligibility varies by region and account standing.
Most illustrations are AI-generated or digitally designed for clarity.
Always check your Professional Dashboard for real-time monetization status.
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